Space Management Fundamentals
Understand key space management metrics and drivers;
Assess planogram performance and profitability;
Recommend assortment and product placement changes for the planogram;
Improve shelf productivity as it relates to inventory and space allocation;
Identify appropriate product adjacency based on shopper needs;
Develop space management strategy that aligns with the retailer's objectives.
This course gives participants the ability to strategically understand shelf space (without the technical requirements). Participants will learn about different retailer shelf strategies, including how to maximize shopper friendliness, minimize out of stocks, minimize excess inventory, maximize profit mix and maximize private label placement. They will also learn about the other important inputs that are required to complete successful space management projects. Terms and calculations covered include linear feet, fixture sizes, facings, shelf capacity, inventory turnover, space productivity, and lost sales.
Training Course Package, $125
- 30-day Access via CMKG's Online Training and Resource Center. Desktop, Laptop and Mobile Device compatible.
- Hands-On Workshops
- Downloadable Notes & Reference Guide
- Knowledge Checks
- Course Test
Training Course Videos Only, $59
- 30-day Access via CMKG's Online Training and Resource Center.
- Knowledge Checks
*CMKG's Online Training and Resource Center includes many resources you can use in your day to day: a Resource Library with whitepapers, articles, tips and tricks, e-books and more; a dynamic Industry Glossary with >300 terms, each with a definition, formulas and links to other related descriptions; and 6 Student Webinars per year in topics suggested / chosen by students.
This accredited category management training course for retailers and manufacturers qualifies for for the Certified Professional Category Analyst (CPCA), Certified Professional Category Manager (CPCM), and Certified Professional Strategic Advisor (CPSA) training requirements.