CMKG's Training Programs

Choose from a broad range of programs - including category management, certification, marketing, business priority, sales and skill development programs.  These different course groupings give you lots of different options to choose a program that works best for you.

Foundational / CPCA Category Management Training Program

This accredited program teaches you the foundations of Category Management - including the process and how it works, the data and the basic analytics - and will prepare you for category...

From $1,099.00

Intermediate / CPCM Category Management Training Program

This accredited category management training program is for anyone who wants to move to an intermediate level of category management understanding, with focus on in-depth data and analysis.  It's also...

From $999.00

Advanced / CPSA Category Management Training Program

This accredited category management training program is for those looking for an advanced level of understanding and skill in category management (or want to achieve the highest level of certification at...

$499.00

All Course Category Management Training Program

This category management training program gives you access to all of our accredited category management courses at a foundational, intermediate and advanced level (plus an additional 6 non-accredited courses).  You will have...

$2,149.00

Mastering Panel and POS Data "Becoming a Data Detective" Business Priority Program

This business priority program is for anyone who has access to consumer panel data and retail scanned sales (POS) data and wants to learn how to strategically interpret and analyze it. If...

$198.00

Understanding Retailer Strategy and Category Management 1

This accredited program develops proficiency in the foundations of category management - including the process and strategy -  from a retailer perspective. Understanding the foundations of category managements is critical...

$297.00

Selling Skills 1: Developing Fact-Based Powerpoint & Presentation Skills

This accredited program builds proficiency in developing compelling PowerPoint presentations using a fact-based approach with logic and flow.  Learn how to take the analytic work you've completed and turn it...

$198.00

Selling Skills 2: Strategic Selling and Collaborative Business Planning Skills

This accredited program increases proficiency in strategic selling and collaborative business planning / joint business planning.  Once you've mastered creating effective, fact-based presentations, it's time to move into strategic selling and...

$297.00

Assortment & Space Management Skills

  This program builds your skills to help you make better recommendations or decisions that affect product assortment and the retailer’s shelf through a better understanding of each of these...

$297.00

Building Pricing and Promotion Skills

This program develops skills in the areas of pricing and promotion, including retail strategies and some common ways to analyze each of these important tactics.  Pricing and promotion are important...

$198.00

Becoming More Effective in Your Category Management Approach

This program develops your skills to help you become more strategic in your role by making changes in your approach to completing tactical, administrative and strategic work.   The program starts...

$99.00

Proficiency In Excel

This accredited program builds your Excel skills, no matter to help you become more proficient in developing and analyzing Excel spreadsheets using category management data. Your program is broken into...

$99.00

Foundational / CPCA + Intermediate / CPCM Category Management Training Program

This category management training program spans across the foundations of Category Management, up to the intermediate level, with a focus on in-depth data and analysis.  It's a great program if you have...

From $1,549.00

Category Management with Limited Data 1 Business Priority Program

This business priority program is for anyone who is responsible for category management in a region or industry where there is limited access to data.   There are some industries and...

$1,188.00

Advanced Retailer Understanding

This accredited skill development training program builds proficiency in understanding Retailers’ business goals and objectives. Understanding a Retailer’s income statement, product supply measures, and the product supply chain will give you...

$198.00

Marketing Category Management Training Program: Shopper Insight Basics

This marketing category management training program is for individuals on Marketing or Brand teams who want to better understand the retailer's Shopper from different perspectives to drive relevant Shopper-based solutions.  There's an...

$297.00

Understanding Retailer Strategy and Category Management 2

This accredited program builds proficiency in the category management process at a deep level, including category definition, roles, strategies and implementation of the plan. By moving into more depth about...

$396.00

Aligning Your Team in the Category Management Foundations Business Priority Program

This business priority program is intended for sales, retail or marketing teams that want to level set or align category management approaches/processes across their organization. Refresh or learn the fundamentals of...

$990.00

Category Management with Limited Data 2 Business Priority Program

This business priority program is for anyone who is responsible for category management in a region or industry where there is limited access to data. These more advanced courses are important...

$693.00

Business Analytics 2: Improve Return on Data Investment Business Priority Program

This business priority program is for anyone looking to develop their intermediate skills in data and analysis to increase return on data investment. This is the second level of Business Analytics 1...

$396.00