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CatMan 2.0™ Introduction: What’s Changed?

CatMan 2.0™ Introduction: What’s Changed?

Course Overview

Have a team of 5 or more? Request team pricing.

The category management process has changed to reflect more complex and granular data, more complicated technologies, a more sophisticated Shopper, and an evolving retail Omni-Channel.

Find out how these changes will affect YOU and YOUR ROLE in this webinar-based course, “CatMan 2.0™ Introduction: What’s Changed?”.

You’ll gain a strong understanding of each of the following:

  • The most important changes to the category management process put forth by the Category Management Association’s CatMan 2.0™ whitepaper;
  • Why each of these changes was made;
  • The implications of these changes on your work; and
  • Considerations for navigating the road ahead.

This is course 1 of 12 in our CatMan Master’s Series. It is available as a recorded video in our learning management system. Course may be purchased individually or as part of the 12-course CatMan Master’s Series (Master’s Course Series).

Watch our CatMan 2.0 Tips video to get a sneak peek at the training content.

Purchase Options 

Master’s Course, Individual Purchase $69

  • Access course via our online training center by Desktop, Laptop and Mobile Devices for 30 days after purchase 
  • One (1), 60-minute webinar training video
  • Downloadable Reference Document
  • Online Course Test
  • Online Course Certificate (upon completion of test)

Master’s Course Series, Individual Purchase $599

  • Access via Desktop, Laptop and Mobile Devices for 12 months (a new webinar gets added each month)
  • Twelve (12), 60-minute webinar training videos
  • Downloadable Reference Documents
  • Online Course Tests
  • Online Series Certificate (upon completion of all online courses and tests)
CMKG’s Corporate Clients may purchase individual CatMan Master’s Training directly from CMKG at a reduced cost.

Email CMKG for more information, or to inquire about team pricing.

CatMan 2.0™ is a registered trademark of the Category Management Association.